A popular and generally fun community wide fundraiser is the 5K Walk or Run. While a primary benefit of a community based 5K event is to raise much needed funds, the ancillary benefits are many. Your organization has an opportunity to publicize awareness about your cause, the issues surrounding the cause, community commitment to work solutions to address the cause, and build a new base of donors for your organization.
The first step for a successful event is to define a compelling cause, assemble your campaign committee and establish a budget and goals.
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Race Day
Make sure that you’ve completed your checklists and kept to your schedule. All of your staff and volunteers should be in place for the big day. Make sure to take lots of photos.
After Event Close Out
Following your checklist and schedule, make sure that you update your event website with results and photos, send a post-event thank you email to all participants and sponsors, tally up your final numbers and host a post event debrief with your committee to write notes for next year’s event.
